Friends of Florence (FoF) is a non-profit organization based in Washington, DC and Florence, Italy, supported by individuals dedicated to preserving and enhancing the cultural and historical integrity of the arts in the city and surrounding region. To date, the organization has raised and donated $10 million for conservation projects in the region. FoF provides financial support directly to the city’s restoration laboratories to conserve, safeguard, and make available to the public a broad range of cultural heritage. Through educational programs and events and by working closely with local and national partners, FoF strives to increase public understanding and appreciation of Florence and Tuscany’s art and architectural treasures.
FoF retained Bow Bridge to help build its profile in the U.S. media by heightening awareness of its conservation projects. Recent projects have included the renovation of the Botticelli Rooms in the Uffizi Gallery and conservation of paintings in it; the restoration of the Chapel of the Crucifix in the basilica of San Miniato ; and the ongoing care of Michelangelo’s The David.